Baby gear, simplified. Your friends' must-haves, plus our editors' favorites in weeLove.
Get Set up for Fun with SoftTiles A PERFECT PLAY SPACE FOR YOUR LIVING SPACE Where does your busy baby spend most of his free time (aside from your arms)? His beloved play mat, of course! It’s where all the best block toppling, rolling, scooting, crawling, drooling, and tummy time...
Adventure Awaits A BABY CARRIER DESIGNED FOR DADS Baby daddies rejoice… this product is just for you. Founded by an environmental designer and favorite uncle, the Mission Critical Baby Carrier is constructed using military-grade materials. (You’ll look so rugged while singing the Itsy Bitsy Spider.) This front carrier, with the option for baby to...
Take a Seat with SwingEase TURN ANY SWING INTO A BABY SWING It’s kind of a buzzkill to go to a playground and discover that there aren’t any baby swings. But thanks to SwingEase, you can turn a standard chain swing into a safe, comfy baby or toddler swing. This...
Your Go-To Shoe JA-VIE ADDS STYLE TO THE NEW MOM UNIFORM When you find a great shoe, you just want to shout about it from the rooftops. Consider this the rooftop, because we’re totally obsessed with Ja-Vie ballet flats. As most expecting and new moms can attest to, comfort is...
The Secret to Easier Diaper Changes KEEKAROO MINIMIZES MESSES If there’s one constant in the totally unpredictable life of a new parent, it’s diaper changes. They happen all the time. Sometimes within minutes of the last one. And they rarely stay contained in the diaper. (Seriously, how does such a...