Baby gear, simplified. Your friends' must-haves, plus our editors' favorites in weeLove.
Aden + Anais’ New Arrival Diaper Duty Just Got More Adorable The quest for the perfect diaper stops here. aden + anais just launched a line of super soft disposable diapers with the same signature prints as their beloved swaddle blankets. And commence the swoon. Designed for ultimate comfort and dryness, aden...
Rest Easy A Smarter Nursery with Hatch Baby Need a little more sleep? YES, of course you do! Well, here’s a new nursery essential that’ll make those dreams of better shut-eye (for everyone in the house!) come true. Hatch Baby Rest is a sound machine, nightlight, with an Ok-to-Wake customizable option combined...
The Crib of Your Dreams A No-Stress Nursery Thanks to Noninoni Kids Assembling a crib is one of the most stressful things on a new parent’s to-do list. It’s time-consuming, involves tools you never have on hand, and that really important final screw is always missing. Exactly the kind of experience you...
A Picture Perfect Nursery Crib Sheets from Rookie Humans You don’t have to do much to snag an Instagram-worthy photo of your baby snoozing. (Those cheeks! Those eyelashes! Need we say more?) But crib-time photoshoots just got even better, thanks to Rookie Humans. These super soft sheets do double...
Meet The Brushies THE WORLD’S FIRST FINGER PUPPET TOOTHBRUSHES “Brushing my baby’s teeth is so much fun!” – said no parent ever. Well, that’s about to change thanks to The Brushies. This crew of adorable finger puppets are toothbrushes in disguise, making teeth brushing time a happy time for you and your little one. Two moms—a family...
Need Some Good Vibes? TRY A TRANQUILO MAT There’s a reason so many baby products are designed to vibrate. The soothing motion calms crying babies and lulls them to sleep, just like the good old days in the womb. But you can’t exactly bring a bouncy seat wherever you go...