Baby gear, simplified. Your friends' must-haves, plus our editors' favorites in weeLove.
Little Clip, Big Help 2 big (unstrained) thumbs up for UnbuckleMe Ever feel like you need superhuman strength to unbuckle your kiddo’s car seat? (The struggle is real!). Thanks to UnbuckleMe, all you need is a light squeeze to spare your thumbs and pop open a rigid car seat buckle....
A Breathable, Organic Crib Mattress Safe, health sleep from Naturepedic Prepping for a new baby? It probably feels like you’re constantly researching products, weighing the options, and second-guessing decisions. (However, you’re 100% certain on the nursery jungle animal theme.) And when it comes down to choosing a crib mattress, you may be feeling extra bewildered. How firm...
Better Life Bags Made-to-Order with a Mission Chances are, your trusty diaper bag goes everywhere with you these days. And since it’s always glued to your side, you might as well buy one you actually love—a bag you’d take out on the town even without your kiddo. Better Life Bags, a custom handbag company based...
Jump All Day, Then Put it Away The Jumpscape Foldaway Jumper from Skip Hop Remember when your living room used to just have… furniture? Now it looks like the baby contraption equivalent of a car lot. Luckily, there’s a new seat on the scene that’s packed with fun and can...
A Safe, Portable Sleep Space The Smitten Bassinet Box from Pip & Grow When it comes to navigating the endless (overwhelming!) sea of baby products, sometimes the best thing a new parent can do is keep things simple. And it doesn’t get simpler—or safer—than the Smitten Bassinet Box from Pip & Grow. Inspired by...
A Safer, Softer Diaper Affordable Diaper Subscriptions from ABBY&FINN What’s more mind-boggling: the amount of diapers your baby uses or the amount you spend on those diapers? We’ll call it a tie. ABBY&FINN diapers make the pre-potty trained years a whole lot drier, comfier, and more affordable. This awesome new subscription service has everything...